If you are a YouTube creator, chances are, you received an email stating YouTube needs to comply with the laws surrounding if a video is made for kids or not.
Not only is this vital for YouTube, it’s actually the law.
According to the email sent to creators, YouTube states:
Starting today, all creators are required to tell us if their content is made for kids in order to comply with the Children’s Online Privacy Protection Act (COPPA) and/or other applicable laws. To help you comply, we are introducing a new audience setting in YouTube Studio.
Depending on the amount of made for kids content on your channel, you can set your audience at either the channel level or the video level. For those who are setting at the channel level, it is just one click.YouTube
How do you know if your channel is made for kids?
Well, if you think your target audience is kids or for parents with kids, it’s safe to choose that it is made for kids.
If you primarily talk about and post about adult content, use profanity, violence, etc. you need to make it is not made for kids.
How to Change Your YouTube Channel to A Kids Channel
Once you’ve decided if your channel is made for kids or not, you need to change the settings to tell YouTube and viewers what the content of your channel is made of.
Here is how to change your YouTube Channel to a Kids Channel:
- Sign-in on your computer and click on your icon on the top right.
- Click “YouTube Studio”
- Click “Settings”
- Select “Channel” then “Advanced Settings” and click “Yes, set this channel as made for kids. I always upload content that’s made for kids.”
- Click “Save”.
Your channel now complies with the law and will be ready for the content you upload.
Now, if your channel is not for kids, you’d select that option or if it’s a mixture of kid content and non-kid content you’d select that option.
Note: Setting that your channel is for kids, will lower the amount of ads serving to viewers (there is a disclosure shown when you select this option) that looks like this:
Do I Need to Select An Option for My Channel?
Yes, according to YouTube’s terms:
As a YouTube creator, you are required to set future and existing videos as made for kids or not. Even creators who don’t make content for kids need to set their audience. This will help ensure that we offer the appropriate features on your content.
The bottom line is, every content creator needs to change their settings in YouTube to comply with the law. It only takes a few minutes to complete and can save you loads of legal fees and headache.